ITALY – The Salone del Mobile.Milano – 2023 ended with a total of 307.418 visitors. Compared with the previous year, this is an increase of 15 percent.

More than half of the guests (65%) came from abroad. In total, buyers and industry representatives from 181 different countries were present. After Italy, China was the second largest visitor nation, followed by Germany, France, the USA, Spain and Brazil.

More than 2,000 exhibiting brands took part, 34% of them from 37 different countries, including 550 young designers from 31 different countries and 28 design schools and universities from 18 different countries.

“The 61st edition of the ,Salone del Mobile.Milano’ was an international success and we are very pleased that expectations were exceeded,” said Maria Porro, President of the “Salone del Mobile.Milano”. “We learned some important lessons from this edition: that it is indeed possible to redesign a major event like the ‘Salone’ to propel it into the future, that sustainability is truly achievable when the entire system pulls together, and that new content can be developed and deployed to generate knowledge, growth and value.”

The next edition will be held in Milan from 16th to 21st April 2024