Successful Return to Interzum for Schattdecor

GERMANY – Schattdecor, a global leader in decor papers for the furniture and laminate flooring industries, was present at interzum 2023 trade fair, held between May 9th and 12th in Cologne.

1038SCHATTDECOR2A very positive result for the industry as a whole, and specifically for the Interzum trade fair, the return of the in-person event proved how important international personal exchange and a platform like Interzum are for the industry.

"It was great fun to present our new decors and products as well as our new trend concept, Freiraum, live and in person with our partners. To be able to receive immediate feedback capped off our successful return to Interzum," says Claudia Küchen, who was responsible for the trade fair appearance as Board Member for Design and Marketing.

According to the Schattdecor survey, the feedback from customers and trade fair participants was unanimous: The trade fair was worthwhile! Schattdecor also believes in Interzum as an industry meeting place in the future.

Innovative products from the surfaces area, such as the Fineflex and MFS-Touch, as well as new décors such as Riva, Acapulco, Sydney, and Salvador Oak, and bestsellers such as Karlstad Oak, received exemplary feedback.

The joint customer project with the Spanish floor manufacturer Finsa received the Red Dot Award for 24 different digitally printed floorboards, pressed synchronously producing a particularly natural look and feel. "A unique project," as Dorothy Vreven, Iberian Peninsula sales at Schattdecor, points out.

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