BRAZIL (Notifix).- The organizing committee of Brasil Moveis - International Trade Fair met recently in Sao Paulo, to discuss and plan new strategies to attract visitors from
different parts of Brazil and the world. The fair will be held between 9 and 12 August at the Anhembi Exhibition Center in São Paulo. Integrated by Ivo Cansan and Maristela Longhi (Movergs), Augusto Balieiro (Reed Multiplus) and Roberto Pereira da Costa (Móveis Província), the organizing committee discussed issues and strategies targeting growth in assistance and marketing of last available floor space. The committee has structured an action plan to attract target audiences for the show, retailers and representatives of large retail networks in Brazil. The president of Reed Exhibitions Brazil, Juan Pablo De Vera, the coordinator of Fiep (Federation of Industries of Paraná) Constantine Bezeruska , and the president of FIMMA Brazil, Juarez Piva were also present.