SPAIN – Innovation and trends for home and contract furniture. 

These are the pillars on which pivots the new image campaign for Feria Hábitat Valencia in its next edition, to be held from 1 to 5 February at Valencia, Spain with the expos Cevisama and Fimma-Maderalia. The design studio of creative director Alejandro Benavent has created a stage where everything happens around the home -central symbol of the proposal-but this time there is input from other segments, such as contract, one of the leading themes of the 2016 edition.

According to Benavent, “Habitat is all about innovation, it’s like a huge trend book that manages to bring together in one space to the relevant companies of the industry in southern Europe, decoration, lighting and design”. In this sense, for him, this image is intended to convey “modernity and dynamism, placing value on the character and Mediterranean style of the show.”

The next edition of Habitat Valencia Fair will be held from 1 to 5 February at Feria Valencia with Cevisama and Fimma – Maderalia, in a repeat of the successful new initiative ‘See You in Valencia’, with a global offer for architecture, design and interior design. At its last meeting, Habitat grew by 20% in exhibition area with 270 firms and national and international brands, reaching 65,694 trade visitors from 94 countries.