GERMANY – The search for the best products of the international supplier industry for furniture and interior design enters a new round.

Participants at interzum @home 2021 can now submit their technical innovations, state-of-the art materials and product innovations for the interzum award: intelligent material & design 2021.

The global furniture supply industry is invited to submit their entries by 12 April 2021. The competition is organized for the 11th time by Koelnmesse in cooperation with Red Dot. A jury will decide on the best design achievements in the categories “Function & Components”, “Materials & Nature” and “Textile & Machinery”.

“The competition underlines the importance of design as a value-added factor. Our award winners successfully use the label to set themselves apart from their competitors in the broader market,” says Maik Fischer, Director interzum. Prof. Dr. Peter Zec, founder and CEO of Red Dot, adds: “In these difficult economic times, it is all the more important to confidently communicate your own achievements. An interzum award shows that a company is an innovation driver in the industry.”

The jury will evaluate all competition entries with regard to their design quality, their innovative potential and aspects such as sustainability or a meaningful integration of digital components. A total of six jurors will jointly decide on the submissions after testing and discussing them. Together they will award the prize for “High Product Quality” and recognize outstanding achievements that set new standards as “Best of the Best”.