GERMANY – At Domotex in Hanover between the 12th and 15th January 2018 EGGER will exhibit numerous innovations to the public.

In addition to the new brand strategy, at the 340 sqm stand there will be two new collections, EGGER PRO and EGGER HOME.

The new EGGER PRO 2018 – 2020 Collection includes over 140 designs, from elegant, rustic, natural wood and stone decors to playful and creative material reproductions and ornamentation. Moreover, the new Laminate, Comfort and Design floors are highly functional. They offer excellent technical features and surfaces, a high level of application safety and straightforward installation thanks to developed click systems. Long service life and lastingly beautiful floors are guaranteed. The services of the new EGGER PRO Collection provide numerous advantages for fabricators and rely on the three pillars of informing, learning and selling. These include, for example, an e-learning programme for professionals.

The EGGER HOME Collection represents quality flooring that you can easily install yourself. A DIY-er will be able to choose from 100 decors and design the living space entirely according to own needs. But the harmonious DIY range goes even further. By switching the DIY brand Megafloor to the new EGGER HOME collection, EGGER will provide a comprehensive service offer for the end consumer on its homepage, including a sample shop, a floor finder and a service hotline. The POS presentation also experiences a complete overhaul and welcomes multiple value added elements and information that facilitate the DIY-er the selection of the right flooring.

Furtehermore, under the new brand strategy to be presented at Domotex, all products will be offered under the trade mark EGGER and launched on the market with the core message “EGGER has the answer”.