GERMANY (Notifix).- The design of Interprint’s current décor book “Living in Contrasts – Décor Trends 2013/2014” received the Red Dot Award in Communication Design.
The sought-after ‘Red Dot’ has established itself as an internationally recognized quality seal and is awarded in the disciplines of Product Design, Design Concept and Communication Design. This year’s international jury evaluated about 6800 submissions from a total of 43 countries.
The design of the award-winning book started a central question: “How should current décor trends be presented to an international audience in a focused way and simultaneously in an inspiring environment?” In the run-up to the ‘interzum 2013’ trade fair, the Interprint marketing team jointly with the Cologne-based Lamoto Agency, developed an idea in the form of a décor book that does not just “illustrate” but documents the tension of contrasts and thus surprises the visual habits of the target group.
