UNITED ARAB EMIRATES – Pfleiderer, a leading manufacturer of premium engineered wood products and laminates for kitchen, furniture, and construction applications, has established a sales representation at IFZA Business Park, DDP in Dubai Silicon Oasis (DSO).

The official opening ceremony was attended by over 100 VIP and high-profile international guests, including Dr. Juma Al Matrooshi, Director General of Dubai Silicon Oasis (DSO), and Sybille Pfaff, Consul General for Germany in Dubai.

During the event, Dr. Frank Herrmann, CEO, and Stefan Zinn, CCO of the Pfleiderer Group, presented the company’s 130-year history and manufacturing expertise in Germany, highlighting its leading position in sustainability and introducing the Interior Design Trends 2024.

“The vibrant entrepreneurial spirit of the region and the anticipation of Pfleiderer’s local presence were palpable,” said Dr. Frank Herrmann. “We look forward to growth opportunities, intercultural exchange, and innovation impulses for the entire industry.” Stefan Zinn added, “We are excited to showcase the uniqueness and quality of our premium products and services to existing and new customers across the Middle East.”