Novopan Boosts Pelíkano’s Profile at Expodeco 2025

Sep 18, 2025 | Board Manufacturers | 0 comments

PERU –    Novopan successfully showcased its premium melamine brand Pelíkano at Expodeco 2025, Peru’s leading design and architecture fair held in Lima from August 20 to 24.

The company highlighted Pelíkano RH, designed for humidity resistance and durability, the Synchro texture replicating natural wood, a portfolio of more than 40 colors, and the award-winning Toquilla shade, recipient of the prestigious iF Design Award.

The Pelíkano stand, built entirely with over 1,600 pieces and 140 melamine boards, attracted more than 10,000 visitors, proving its strength and innovative design. “Expodeco was a key showcase to present the quality of our Pelíkano boards and

Novopan’s commitment to innovation and sustainability. Peru is a strategic market for our expansion,” said Pamela Delgado, Novopan’s brand manager.

Presented under the “Free Your Senses” concept, the proposal combined textures, colors, and functionality to create authentic and inspiring spaces. Novopan also promoted its Pelíkano Experience Centers in Lima, Arequipa, and Trujillo, designed to connect with architects, designers, and clients through hands-on interaction.

With this participation, Novopan aims to consolidate Pelíkano as Peru’s leading premium melamine brand, boost Pelíkano RH sales by more than 30%, and achieve over 43% market share.

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