SPAIN – Garnica, a leading manufacturer of premium sustainable plywood, has appointed Álvaro Gonzalez as the new CEO, effective May 13.

Gonzalez, who spent the last four years as the regional director for Cosentino in the U.S., has held senior positions at Procter & Gamble, L’Oreal, and Organización Gómez de Zamora. With over 20 years of experience across five continents, he brings expertise in sales, retail, marketing, and logistics to his new role.

Expressing his excitement, Gonzalez stated, “I am honored to join Garnica as CEO during this time of extraordinary transformation within the industry. For more than 80 years, the company has been a leader in responsible practices and relentless innovation, and I am committed to upholding and advancing this legacy.”

He emphasized his alignment with Garnica’s core values and its mission to achieve excellence in all operations. Gonzalez will oversee global operations and support initiatives to better serve the growing customer base in the U.S. and Canada.