BRAZIL – From September 18 to 30, Brazilian designers supported by the Raiz Project that encourages internationalization will take part in another roadshow held in Brazilian embassies around the world.

This event, featuring 28 pieces of furniture developed by Brazilian designers will be held in London.

The aim of the exhibition, held concurrently with the London Design Week, is to present to the world the multiple characteristics that make up the Brazilian design and to position the furniture industry through the exposure of its furniture designers. The participating pieces are signed by the following studios: Alessandra Delgado, Andrea Macruz, Aristeu Pires, Carol Gay, Daniela Ziegler Design, Estudiobola, Faro Design/Ilse Lang, Gisela Simas, Gustavo Martini, Índio da Costa Design, Jader Almeida, Larissa Batista, Lattoog, Leo Romano, Noemi Saga Atelier, Paulo Alves, Plataforma4, Quadrante Studio, Reboh Design, Renata Rubim Design & Cores, Ricardo Rodrigues/NDT Design, Roberta Rampazzo Design, Studio Marta Manente, Tora Brasil and Wagner Archela.

The Raiz Project is promoted by the Furniture Industry Association of Bento Gonçalves (Sindmóveis) and the Trade and Investment Promotion Agency (Apex-Brazil). Its aim is to promote business opportunities for design studios that are prepared to operate in the international scene and with interest in the North American and European markets.